Master Class with Gerry McGovern 25.11.09.
Value Driven Intranets
Wednesday 25th November 2009, 08.30am – 4.30pm, London
Price: £395 + VAT.
Price for J. Boye Members: £197.50 + VAT
Price for non-profit and higher education: £276.50 + VAT
Sign up online: This link will take you through to our Plimus secure web shop
Contact us on info@jboye.co.uk if you require an invoice.
Learn from the best. Gerry McGovern has worked with the BBC, Rolls-Royce, Tetra Pak, Defra, Ministry of Justice, IKEA and Schlumberger intranets. He’ll give you a clear roadmap to intranet best practice.
Are you worried that your intranet is not achieving its true potential? Do you feel frustrated that senior management, in particular, is not paying it enough attention? Has your intranet grown wild with out-of-date content, and do you need a clear strategy for getting it back under control?
The number one objective of your intranet should be to make staff more productive. Yes, the intranet is about communication, but the primary function of all great intranets is to drive organizational efficiency.
A great intranet is a “Survival Guide” for staff. It helps them get through the day, allowing them to complete basic tasks quickly and efficiently. Such tasks include: finding other people; accessing pay/salary details; finding training, new job opportunities, etc.
The best intranets are run from a task management perspective, not from a content or technology perspective. They measure success by how quickly staff can complete top tasks. Managed like this, the intranet is a goldmine of organizational efficiency—don’t sell it like a coalmine.
What you will learn
1. The business case: How to prove to senior management that your intranet can deliver substantial value to the organization.
2. Task management: How you can become an effective task manager, and why this is a role that can truly advance your career. Learn about the right governance structure for your intranet.
3. Identify your top tasks: Learn how to use Customer Carewords to identify your top intranet tasks. Customer Carewords has been used by intranets such as the BBC, Schlumberger, Rolls-Royce, IKEA and Tetra Pak.
4. Search management: A robust management technique to improve the quality of your search results.
Who should attend?
• This workshop is specifically for people with responsibility for managing medium to large intranets.
• It is tailored more to the communications and business rather than the IT professional.
• It will be useful for those who are involved in creating, editing and publishing content on the intranet.
Agenda
08:30 Registration and coffee
09:00 Session 1: Intranet best practice
• The lessons that the top intranets have learned
• How to set your intranet career on the right path
• Why task management is the best model for your intranet
10:30 Morning break
10:50 Session 2: Fixing the basics
• Search, navigation and freshness: the three core intranet challenges
• Establishing the business case
• Getting senior managers to care about the intranet
12:30 Lunch
13:30 Session 3: Task management: a model for managing your intranet
• Why everything is a task on an intranet, and why task management is the foundation of intranet value
• The essential elements in measuring task efficiency
• How to manage search from a task management perspective
15:15 Afternoon break
15:30 Session 4: Identifying the top tasks of your staff
• How to use the Customer Carewords approach to identify the top tasks of your intranet
• Techniques in developing your task longlist and shortlist, how to create your staff task survey, etc.
• Case study on how a large intranet identified its top tasks
16:30 End
Practical details
Intended audience: Intranet managers in medium size and large organisations.
Price: £395
Price for J. Boye Members: £197.50 + VAT
Price for non-profit and higher education: £276.50 + VAT
Contact us for the appropriate discount code.
Sign up: This link will take you through to our Plimus secure web shop or email us on info@jboye.co.uk if you require an invoice.
Please note: J. Boye’s events are not open to vendors, their partners and IT consultants.
Venue: Elexon, 350 Euston Road, London
Cancellation
As a special service, you can cancel up to four working days before the event. Your money will not be returned, but it will be deducted from your next invoice from J.Boye, for example, if you sign up for another event.
If we haven’t heard from you up until two working days before the event, we are expecting your attendance, and your money can’t be returned, even if you’re not attending the event.